Drawing on local economic data, business surveys, and ongoing tracking, the 2025 Talent Demand Report showcases key developments in San Diego’s industry landscape. The research utilizes a targeted survey from various companies, focused on priority business, computing, and engineering occupations to collect data on employment, monthly hiring trends, and average wages.
The report presents key topline findings, highlighting the most significant and notable trends that emerge from the data.
Key findings include:
- The largest share of employers considered internally-facing business roles—finance, purchasing, or project management positions—the most important out of all business, computing, and engineering roles.
- Companies that prioritized assemblers reported the highest projected job growth for this role over the next 24 months, with 26 companies predicting an increase in the number of assemblers on staff.
- Generally, companies indicated that they anticipate the largest number of added roles in project management, finance, and purchasing.




